Reduces Impurities and Cuts Down on Chlorine Taste
The pitcher's included Ion Exchange Resin filter acts as a magnet for impurities that are often found in tap water, such as lead, copper, mercury, cadmium, and zinc. The filter removes these impurities, reducing their potentially harmful effects. The filtering process also reduces that taste and odor of chlorine, thanks to special sponge-like filtration system.
The end result is clean, better tasting water that is healthier for everyone. This is especially good news for children and pregnant or nursing women who are more susceptible to potential harm from lead and other impurities. Filters should be changed every 40 gallons or two months and are not intended for use with microbiologically unsafe water.
All Brita Pitchers are universally compatible with Brita Pitcher Replacement Filters.
Improves Your Health and Invigorates Your Senses
Water is a vital resource in energizing your mind and body, and using a Brita Pitcher ensures that the water you're drinking is in top quality. Proper hydration helps your body control temperature, keeps skin clear and glowing, and transports nutrients to the brain and other organs. It also acts as a powerful aid in digestion, metabolism, and detoxification. Brita recognizes the importance of water to human wellbeing and takes special care to optimize the healthfulness of your drinking water, so you can keep fit and energized.
A Simple Way to Support the Environment
It's estimated that one Brita pitcher filter can substitute for the use of 300 water bottles, many of which end up in landfills. By using Brita filters, which are now recyclable through a Brita and Preserve filter recycling program, you lower your impact on the environment while benefiting your own health and possibly your wallet, too. Plus, your support of the Brita Products Company goes toward helping environmental efforts like the Brita Climate Ride, a five-day bike ride whose participants raise money for climate change awareness.
About The Brita Products Company
The Brita Products Company is a leader in the production of freestanding water-filtration systems designed to improve the quality of drinking water by reducing its impurities. Heinz Hankammer, the company's creator, realized the need for enhancing the healthfulness and taste of potable water in 1966. He and his family first accomplished this goal under a pear tree in the family garden and have been working to carry out their mission ever since. The company is named after Heinz Hankhammer's daughter, Brita. As a corporation, Brita is committed to community and environmental outreach through projects like FilterForGood.com, a campaign dedicated to the reduction of bottled water waste.
What's in the Box
Brita Slim Pitcher and one Brita Pitcher Replacement Filter