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Books: Author Phillip E. Pfeifer

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Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)
- Authors:
- Paul W. Farris
- Neil T. Bendle
- Phillip E. Pfeifer
- David J. Reibstein
- List Price: ~~$49.99~~
- Buy New: $26.00
- as of 5/20/2013 12:12 EDT details
- You Save: $23.99 (48%)
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Publication Date:February 13, 2010

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Marketing Metrics: 50+ Metrics Every Executive Should Master
- Authors:
- Paul W. Farris
- Neil T. Bendle
- Phillip E. Pfeifer
- David J. Reibstein
- List Price: ~~$39.99~~
- Buy New: $14.77
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Publication Date:April 28, 2006

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Quantitative Business Analysis:Text and Cases
- Authors:
- Robert L. Carraway
- Sherwood C., Jr. Frey
- Phillip E. Pfeifer
- List Price: ~~$133.10~~
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Publication Date:October 1, 1997

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Quantitative Business Analysis Casebook
- Author:
- Samuel E. Bodily
- Buy New: $72.78
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Publication Date:March 19, 1996

Customer lifetime value, customer profitability, and the treatment of acquisition spending.: An article from: Journal of Managerial Issues
- Authors:
- Phillip E. Pfeifer
- Mark E. Haskins
- Robert M. Conroy
- Buy New: $5.95
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Publication Date:March 22, 2005

Marketing Metrics: 50+ Metrics Every Executive Should Master
- Author:
- Neil T. Bendle, Phillip E. Pfeifer and David J. Reibstein Paul W. Farris
- Buy Used: $124.90
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Publication Date:2006

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Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition) by Farris, Paul W., Bendle, Neil T., Pfeifer, Phillip E., Reibs 2nd (second) Edition [Hardcover(2010)]
- Author:
- Paul W., Bendle, Neil T., Pfeifer, Phillip E., Reibs Farris
- Buy New: $57.77
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Publication Date:1000

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Marketing Metrics: 50+ Metrics Every Executive Should Master 1st (first) Edition by Farris, Paul W., Bendle, Neil T., Pfeifer, Phillip E., Reibs (2006)
- Author:
- Paul W., Bendle, Neil T., Pfeifer, Phillip E., Reibs Farris
- Buy New: $100.64
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Publication Date:1000

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Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition) [Hardcover] [2010] 2 Ed. Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein
- Author:
- Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein Paul W. Farris
- Buy New: $103.60
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Publication Date:1000

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Marketing Metrics
- Author:
- Paul (EDT)/ Bendle, Neil T./ Pfeifer, Phillip E./ Reibstein, David J. Farris
- Buy Used: $22.95
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Publication Date:April 21, 2006

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