Strict Standards: Redefining already defined constructor for class XML_Parser in /home/sites/www.americanpoems.com/web/store/aom/includes/os.php on line 1188

Strict Standards: Declaration of XML_Parser::raiseError() should be compatible with PEAR::raiseError($message = NULL, $code = NULL, $mode = NULL, $options = NULL, $userinfo = NULL, $error_class = NULL, $skipmsg = false) in /home/sites/www.americanpoems.com/web/store/aom/includes/os.php on line 1604

Strict Standards: Declaration of XML_Unserializer::startHandler() should be compatible with XML_Parser::startHandler($xp, $elem, &$attribs) in /home/sites/www.americanpoems.com/web/store/aom/includes/os.php on line 3503

Strict Standards: Declaration of Cache_Lite_File::get() should be compatible with Cache_Lite::get($id, $group = 'default', $doNotTestCacheValidity = false) in /home/sites/www.americanpoems.com/web/store/aom/includes/cache.php on line 1020
American Poems: Books: Digital Disruption: Unleashing the Next Wave of Innovation
Home
Apparel
Appliances
Books
DVD
Electronics
Home & Garden
Kindle eBooks
Magazines
Music
Outdoor Living
Software
Tools & Hardware
PC & Video Games
Location:
 Home » Books » Digital Disruption: Unleashing the Next Wave of Innovation

Digital Disruption: Unleashing the Next Wave of Innovation

Digital Disruption: Unleashing the Next Wave of Innovation
Other Views:
  • List Price: $24.95
  • Buy New: $10.00
  • as of 4/17/2014 20:47 EDT details
  • You Save: $14.95 (60%)
In Stock
New (35) Used (24) from $8.96
  • Seller:RPIV Store
  • Sales Rank:198,499
  • Languages:English (Unknown), English (Original Language), English (Published)
  • Media:Hardcover
  • Number Of Items:1
  • Edition:Unabridged
  • Pages:171
  • Shipping Weight (lbs):0.9
  • Dimensions (in):9.1 x 5.9 x 0.9
  • Publication Date:February 26, 2013
  • ISBN:1477800123
  • EAN:9781477800126
  • ASIN:1477800123
Availability:Usually ships in 1-2 business days


Editorial Reviews:
Synopsis
The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you ready?

You always knew digital was going to change things, but you didn’t realize how close to home it would hit. In every industry, digital competitors are taking advantage of new platforms, tools, and relationships to undercut competitors, get closer to customers, and disrupt the usual ways of doing business. The only way to compete is to evolve.

James McQuivey of Forrester Research has been teaching people how to do this for over a decade. He’s gone into the biggest companies, even in traditional industries like insurance and consumer packaged goods, and changed the way they think about innovation. Now he’s sharing his approach with you.

McQuivey will show you how Dr. Hugh Reinhoff of Ferrokin BioSciences disrupted the pharmaceutical industry, streamlining connections with doctors and regulators to bring molecules to market far faster—and then sold out for $100 million. How Charles Teague and his team of four people created Lose It!, a weight loss application that millions have adopted, achieving rapid success and undermining titans like Weight Watchers and Jenny Craig in the process.

Regardless of your background and industry, you can learn how to be a digital disruptor too. First, adopt the right mindset: Take risks, invest as cheaply as possible, and build on existing platforms to find the fastest path to solving a customer’s problem.

Second, seek the “adjacent possible”—the space just next to yours where new technology creates opportunity. That’s how Benjamin Rubin and Paolo DePetrillo of Zeo created a $100 sleep monitor that does much of what you’d get from a $3,000 sleep lab visit.

Finally, disrupt yourself. Use these tools to make parts of your business obsolete before your competitors do. That’s what Tim FitzRandolph did at Disney, creating a game that shot to the top of the app store charts.

With the tools in this book you can assess your readiness, learn the disruptive mindset, and innovate rapidly, starting right within your own business.


CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.
Brought to you by American Poems