Show how the ever-changing field of Social Psychology is useful in students’ everyday lives.
The integration of application into the main body chapters helps students see the connection between theory and real world experiences.
This classic text retains the hallmark of its own past success: up-to-date coverage of the quickly evolving subject matter written in a lively manner that has been embraced by hundreds of thousands of students around the world. This book continues to balance its coverage of fundamentals with current research.
Teaching & Learning Experience
Sample chapter and more available on our preview site! www.pearsonhighered.com/fall2011preview/#Psych
Note: MyPsychLab does not come automatically packaged with this text. To purchase MyPsychLab, please visit: www.mypsychlab.com or you can purchase a valuepack of the text + MyPsychLab (at no additional cost). VP: 9780205246670