The 1% Windfall: How Successful Companies Use Price to Profit and Grow
- List Price:
- Buy New: $12.81
as of 5/18/2013 18:36 EDT details
- You Save: $15.18 (54%)
- Seller:TOTAL BOOKS
- Sales Rank:163,703
- Languages:English (Unknown), English (Original Language), English (Published)
- Number Of Items:1
- Shipping Weight (lbs):0.9
- Dimensions (in):6 x 1 x 9
- Publication Date:March 16, 2010
Availability:Usually ships in 1-2 business days
“This breakthrough ‘how to’ book offers a practical and comprehensive framework that shows companies how to use price to drive profits from diverse customer segments in offensive and defensive (recession, inflation, and new competitor) situations.” — Richard Spaulding, Member of the Board of Directors, Scholastic Corporation
Rafi Mohammed, author of The Art of Pricing, shows businesses how to reap financial windfalls and sustain growth using the underexploited and often overlooked strategy of setting prices.
CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.