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by: Leah R Vande Berg, Lawrence A Wenner, Bruce E. Gronbeck
Amazon.com's Price: $88.40 Prices subject to change. Availability: Usually ships in 8 to 14 days
Binding: Paperback
Dewey Decimal Number: 302
EAN: 9780205564668
ISBN: 0205564666
Label: Allyn & Bacon
Manufacturer: Allyn & Bacon
Number Of Items: 1
Number Of Pages: 560
Publication Date: August 17, 2003
Publisher: Allyn & Bacon
Sales Rank: 65670
Studio: Allyn & Bacon
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Editorial Review:
Product Description:
I. Theoretical and Critical Foundations
1. The Context for Criticism: Television and Society
2. Foundations of Television Criticism
3. Critical Approaches to Television Discourse: An Overview
4. Writing Television Criticism
II. Text-Centered Critical Approaches
5. Semiotic/Structural Criticism
A Sample Study: John Fiske's 'Popularity and Ideology: A Structuralist Reading of Dr. Who'
6. Genre Criticism
A Sample Study: Matthew P. McAllister's 'Recombinant Television Genres and Doogie Howser, M.D.'
7. Rhetorical Criticism
Two Sample Studies: Bonnie Dow's 'Murphy Brown: Postfeminism Personified'; Sarah R. Stein's, 'The 1984 Macintosh Ad: Cinematic Icons and Constitutive Rhetoric in the Launch of a New Machine'
8. Narrative Criticism
A Sample Study: Bruce E. Gronbeck's 'The Visual and Narrative Rhetoric of Redemption: American Culture Responds to 9/11'
III. Producer-Centered Approaches
9. Auteur Criticism
A Sample Study: Richard Campbell and Jimme L. Reeves's 'Television Authors: The Case of Hugh Wilson'
10. Production Context Criticism
A Sample Study: Elana Levine's 'Toward a Paradigm for Media Production Research: Behind the Scenes at General Hospital'
11. Ideological Criticism
A Sample Study: Mark P. Orbe's 'Constructions of Reality on MTV's The Real World: An Analysis of the Restrictive Coding of Black Masculinity'
IV. Reception-Centered Approaches
12. Reader-Oriented Criticism
A Sample Study: Lawrence A. Wenner's 'The Dream Team, Communicative Dirt, and the Marketing of Synergy: USA Basketball and Cross-Merchandising in Television Commercials'
13. Audience Ethnographic Criticism
A Sample Study: Rona Tamiko Halualani and Leah R. Vande Berg's ''Asian or American': Meanings In, Through, and Around All-American Girl'
14. Cultural Criticism: General Approaches
Two Sample Studies: Heather L. Hundley's 'The Naturalization of Beer in Cheers; Cathy Sandeen's 'Success Defined by Television: The Value System Promoted by PM Magazine'
15. Cultural Criticism: Mythic, Feminist, and Psychoanalytic Approaches
Three Sample Studies: Susan Owen's 'Vampires, Postmodernity and Postfeminism: Buffy the Vampire Slayer'; Robert Westerfelhaus and Teresa A. Combs's 'Criminal Investigations and Spiritual Quests: The X-Files as an Example of Hegemonic Concordance in Mass-Mediated Society'; Sonia Livingstone and Tamar Liebes's 'Where Have All the Mothers Gone? Soap Opera's Replaying of the Oedipal Story'
V. Ethics and the Critical Approach
16. Television, Ethics, and Criticism
Customer Reviews
Average Rating: 
Rating:  - Sophisticated language but intriguing content
I didn't like how overly complicated the language was in this book, but it has some great sample television critiques that gets you started on thinking about TV in a whole new way. The book discusses several different categories of criticism, such as genre and ideological. This book also treats TV as art, even if the average person would not. It encourages you to look beyond the surface features of a show to the underlying themes or messages being subliminally relayed to the audience. For instance, ... Read More
Rating:  - Not Very Valuable
The text is not very valuable. It presents the material from a condescending perspective leaving the reader with little to work with. The language is too academic to the point of being incomprehensible. There are plenty of other books which are far more valuable and aimed toward an academic audience.
Rating: - Useful in research
This text came in very handy while writing a paper criticising a telelvision program. The samples critiques are the most helpful, but the book isn't the easist to just browse through...the reading is pretty heavy.
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